Brand Marketing Associate

Do you love fashion, kids and travel? Would you like to work for a small company with deeply engaged and creative colleagues -  committed to giving back?  At Tea Collection, which is based in San Francisco but with employees everywhere, the team works mostly from home and enjoys family-friendly flexibility and unlimited PTO.

About Tea: Tea began with the dream to inspire global connection and curiosity for little
 citizens of the world. We believe that no matter where we live or what language we speak, there is so much we all have in common. We travel the world bringing the beauty of different cultures and modern design to children's clothing.  

Expectations for All Tea Employees: Supports the organization’s mission, vision, and values by exhibiting the following behaviors: excellence and competence, collaboration, innovation, respect, personalization, accountability, ownership, and a commitment to our community and a diverse and inclusive work environment.

Overview:  We are looking for a Brand Marketing Associate to support the development and execution of seasonal marketing campaigns, social media, partnerships, retail marketing and other brand marketing initiatives to drive brand awareness and support Tea’s acquisition and retention goals. We’re looking for a creative, curious, collaborative, detail-oriented brand marketer who is eager to continue learning and grow with Tea. This role reports to the Director of Brand Marketing and will be responsible for marketing program management, managing Tea’s social media accounts, executing strategic marketing initiatives and partnerships, and collaborating with cross-functional partners to bring marketing campaigns to life.

Key Responsibilities

  • Support Brand Marketing Director with seasonal marketing planning process, supporting the strategic development and execution of Tea’s weekly, monthly, and seasonal brand and product campaigns.
  • Work with cross-functional partners in performance marketing, creative, digital, merchandising, planning and retail partnerships to develop and execute integrated marketing campaigns.
  • Own day-to-day management of Tea’s social media presence across all platforms (Instagram, Facebook, Pinterest and TikTok) including creating and posting content, managing organic social content calendar,  community engagement and management, moderating UGC content and measuring performance for organic social to guide future strategies.
  • Collaborate with Tea’s external agency on social media strategy, content development,  influencer marketing and PR to drive growth and engagement, and support Tea’s acquisition efforts by driving brand awareness.
  • Support Tea’s retail partners, including brick & mortar stores and online marketplaces, by developing and executing strategic point of sale, digital and social marketing programs to drive brand awareness in partnership with Tea’s external agency.
  • Execute brand partnerships, sweeps and other brand marketing initiatives to drive brand awareness and grow Tea’s customer base.

Requirements

  • 2+ years experience in brand marketing, social media, digital marketing, communications, or similar role.
  • Fluent in social media trends, as well as analytics and measurement tools.
  • Strong attention to detail, highly organized, ability to prioritize projects and be flexible in a dynamic business environment.
  • Stellar communication skills, both written and verbal.
  • Creative, curious, collaborative, open-minded.
  • Knowledge of MS Office, Social Media Platforms.
  • Knowledge of Wrike, Curalate a plus.

Benefits

  • Company Sponsored Medical, Dental, Vision, Disability Insurance
  • 401k Match
  • Flex Schedule
  • Flexible PTO Policy
  • Mind & Body Restorative Days
  • Generous Paid Parental Leave
  • Travel Allowance
  • Clothing Stipend and Discount
  • Charitable Donation Program

Tea is an Equal Opportunity Employer. Tea is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. Tea is committed to creating an inclusive, safe work environment for all employees. All employment decisions at Tea are based on business needs, job requirements and individual qualifications, without regard to race, color, sex, sexual orientation, gender identity, religion or belief, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Tea will not tolerate discrimination or harassment based on any of these characteristics. Tea encourages applicants of all ages.

Posted on:
May 15, 2022