Background and Opportunity
The concept of product development and project management is rapidly changing. The definition of a product manager has evolved over the past few decades - they define product roadmaps and the overarching go-to-market strategy, engineering plausibility, and general business strategy of the company. It is a complex, interdisciplinary role that requires levels of collaboration between the makers, contributors, customers, users, and partners for a company to launch a series of successful products.
Companies often focus on their sales-driven metrics to power their growth; however, the true driver of growth is a series of successful product launches built through a collaboration of excellent craftsmanship. Collaboration is key to success in both managing and developing a customer-friendly product. That is exactly what Productboard had in mind when we developed our product management system.
Enter Productboard…
Productboard is the leading product management system that helps product management teams to get the right products to market, faster. It is essentially a system of record for any products. Over 6,000 customer-driven companies like Zendesk, Disney, VMware, Avast, UiPath, and Marriott use Productboard to gather customer feedback, analyze user data, prioritize product roadmap, and collaborate with everyone else in the team with a clearly communicated goal. Their end-to-end product management system provides clear objectives for all teams and aligns colleagues around the product development vision and process. Think CRM, but specifically designed for the product needs of any modern organization making digital products.
Along with its intuitive yet feature-rich platform, Productboard enables teams to easily integrate with other engineering task management tools such as JIRA, Slack, Trello, PivotalTracker, and GitHub and with systems full of valuable customer insights such as Intercom, Zendesk, CRM systems, NPS systems, and many more. With a manageable and customer-friendly user interface, it provides an in-depth backlog of customer feedback and information for product managers to use for product development.
Everyone deserves to work on products that will be used, enjoyed, and loved – products that matter. It’s Productboard's mission to help product makers across the globe create exceptional products that resonate with customers deeply on both functional and emotional levels. With Productboard, every team can make things that matter – together.
We’re looking for a Head of Growth to be the GM for our self-serve business and lead our product and GTM functions working on related initiatives. The market for a product management system is still in its infancy so it is critically important for individual product managers or teams to try out and adopt Productboard at a team level and expand across all teams over a period of time. The candidate will set the vision and goals for the self-service business, get buy-in from the executive team and lead a cross functional team to execute against the goals. The candidate will oversee the product teams building various self-serve products and be responsible for the GTM aspects of taking those products to market. We expect a successful candidate to act as a business owner and have a clear understanding of the markets, segments, personas, buyers and PLG motions, know the key drivers of the business, and take responsibility for the overall success in the market. The candidate is an experienced business leader with expertise in B2B SaaS products and product-led growth initiatives. The candidate will be reporting to the Head of Product and Design.
We are seeking a highly creative, data-driven, and experienced product leader to spearhead our new Product Led Growth (PLG) function. In this role, you will lead a talented team of developers, product managers, designers, sales assistants, and growth marketers to drive down customer acquisition costs (CAC) while increasing the lifetime value (LTV) of the business we acquire through your team's efforts.
If you have a strong background in product management and a proven track record of driving product growth, we would love to talk to you!
Responsibilities include:
- Develop and execute a comprehensive PLG strategy to accelerate customer acquisition, retention, and revenue growth.
- Lead and mentor a cross-functional team, including product managers, designers, developers, sales assistants, and a growth marketer, to execute on PLG initiatives.
- Drive a culture of experimentation and data-driven decision-making, leveraging quantitative and qualitative insights to inform product development priorities and growth tactics.
- Collaborate closely with key stakeholders across product, engineering, sales, and marketing teams to align PLG objectives with broader company goals.
- Champion the voice of the customer, ensuring product features and enhancements are aligned with customer needs and preferences.
- Establish success metrics and measure the effectiveness of PLG initiatives, continuously iterating and refining our approach based on results.
What we want from you:
- 7+ years of experience in product management or related roles, with a strong focus on user growth and engagement.
- Prior experience in building and scaling successful PLG strategies, with a demonstrated ability to drive down CAC and increase LTV.
- Exceptional analytical and problem-solving skills, with a strong grasp of key growth metrics and data analysis tools.
- Strong leadership qualities, with the ability to inspire, motivate, and develop a high-performing team.
- Excellent communication and collaboration skills, with a track record of influencing cross-functional teams and driving alignment.
- Experience working with international teams and a willingness to travel as needed.
- Passion for creating delightful and intuitive product experiences that drive organic growth and customer satisfaction.
Salary Range:
Zone B:
New York: $228,000 - 340,000
Reward Package
Compensation will consist of the following elements:
- Competitive salary.
- Equity. Meaningful ownership in a company that has enormous potential.
- The personal reward is associated with a leadership role in a company creating a new business. This role will be one of a handful of key executives at Productboard and will play a key role in defining the company culture and running the organization.
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You can look forward to the following benefits:
💰 Competitive compensation, stock options, company 401k
📚 A budget for your professional development and ongoing learning
🏝 4 weeks of paid vacation and paid sick days
💛 1 Volunteer Day per year for you to help causes close to your heart
🍀 Mental Wellness Program to support your well-being and self-care
🏋 Company contribution to gym and wellness memberships
🚗 Commuter benefits
🍹 Team events, such as happy hours, off-sites, and retreats abroad
❤️ Company contribution and access to best-in-class health benefits and your own Headspace membership
About our culture
At Productboard, values aren’t just something we like to talk about, they’re something we live and breathe. We believe in creating a work environment where:
- People feel empowered, supported, and included
- Trust and transparency are built into the way we work
- Creativity, curiosity, and continuous improvement are encouraged and nurtured every day
You can get to know your future colleagues by listening to our People of Productboard podcast, or check out our Instagram profile and People of Productboard FB page for more info about life at Productboard.
Equal Opportunity Employer Statement
We are an equal opportunity employer and champion of equity. It is our aim to help people from all backgrounds, cultures, and groups realize their full potential at Productboard.
As such, we do not tolerate any discrimination or harassment based upon gender identity, race, color, religion, age, sexual orientation, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.
All aspects of employment including hiring, training, promotion, and terminations, are based on merit, competence, performance, and business needs. We are committed to an inclusive hiring process and provide all candidates with equal opportunity to demonstrate their abilities.
Togetherness is one of our core values and our Diversity Council helps us ensure that we uphold the values of authenticity, humanity, and diversity to create an environment where every human being matters. We are committed to leading by example to drive societal change.
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